Category Archives: writers tip

AALBC Currently Accepting Submissions for Best Book Trailers of 2010 is currently accepting submissions for Best Book Trailers of 2010. Authors and publishing companies interested in entering the contest must submit their video to by December 15th. Voting will begin online beginning December 16th. I recently submitted my trailer for A Literary Diva’s Guide to Hosting a Fab Book Club Meeting and encourage other authors to do the same. I’ve posted the list of prizes below and you can find the official rules online at

The Prizes

  • Grand Prize Winning video will be embedded on for 3 months (January 17 until April 17, 2011)
  • 2nd Place video embedded on for 2 months (January 17 until March 17, 2011)
  • 3rd Place video embedded on for 1 month (January 17 until February 17, 2011)
  • All winning videos will be promoted via’s social network
  • All winning authors will have Author Profiles created.
  • If the winning author already has an author profile they will be entitled to a 50% discount on an service (excluding the book review and Power Campaign)



– Joy Farrington, The Book Club Expert

Do You Have What It Takes To Be An Author? by Dotsie Bregel

Life has been good to me as a stay-at-home mom, but in three years my children will all be away at school and I will be out of a job. I know it is time for me to embark on a new career path. I returned to school, took a couple classes, and did some career testing. Interpreting the test results, along with my brewing book idea, soul searching, and journaling, made it clear to me that a livelihood in writing suited me. For close to a year I have read, researched, camped out in book stores, and chatted with other writers trying to figure out what it takes to be an author. What I came up with is that successful writers must be:  Visionaries. Every author needs to have a vision for precisely what our writing project is to accomplish. A vision should describe who you want to write for and how best to reach them. To make that vision clear, we need to read everything we can get our hands on about our topic; run our idea by other people in the profession; give ourselves time to think it over; and write and rewrite until that vision is like a neon sign in our minds.

Passionate. We should fall in love with our writing topics. The words seem to flow and it feels like second nature when we write about what we’re interested in. We have the burning desire to research, read, interview, and learn more because we just can’t help ourselves. When we look at our watches and see that it is two hours later than we expected, we know we are passionate about our topics.

Self-motivated. A strong will to succeed and type A work ethic are the keys to self motivation. Many of us work on our own so we have to be motivated to stick to the task.  Daily, weekly, and monthly goals must be set. To-do lists, writing schedules, and deadlines must be adhered to.  Sometimes we have to say no to the temptations that call us.

Avid Readers and Researchers. So many books, not enough time must be our motto. We must always try to learn one more fact either through the web, the paper, magazines, or whatever we can get our hands on.  Equally important is keeping good records of our findings. Whether on our desktops, in journals, folders, binders, or all of the above, we must have a way to keep track of all our new information so it is at our fingertips when needed.

Confident. This is different than just being a nice, friendly woman. We have to be nice AND we must believe in ourselves, speak and write with enthusiasm about our projects, and act like we have the world by the horns! When we do this people can’t help but catch the fever for our writing projects. We must also remain optimistic, saying no to the inner voices that tell us we can’t write and listening intently when we hear those voices telling us to push on.

Curious. You are curious if you enjoy asking questions of everyone to find out more. Curiosity is what it takes to get answers. There is always something else to be discovered about the topics we write about.

Courageous. There is no room for cowards in this profession. It takes a lot of nerve to ask people who are more accomplished writers than you to write for your book. It takes guts to send query letters to the best agent in the field.  

Thick-skinned. Everyone knows about the rejection and criticism, but it’s what we do with it that matters. Remember that people who edit and proofread are only doing their job and trying to help. Rejection is tough, especially when we think we have the perfect publisher for our book
and they aren’t interested. Always believe that everything happens for a reason and maintain that confidence and optimism we talked about earlier.  Don’t listen to the negative inner voices.

Patient. Writing can be a slow process.  It takes patience to do something constructive while waiting to hear from agents, publishers, and editors. Maybe we should try writing, rewriting, and editing some more, starting another project by reading and researching, or taking a
much-needed break while waiting. Let the creative juices flow while doing something else we enjoy.

Market Savvy. Whenever dealing with people, whether it is to learn more about what we are writing or to solicit our books, we must be friendly, tactful, and professional. There must also be a salesperson in us if we want to get our books published. This requires us to analyze data on
readers, agents, book sales, etc. and to develop a plan on how to present our work for publication.

Clear. Clarity should be a given for anyone who writes. If you are one who can get your point across when speaking, just do the same when you write. We can still be creative and express our ideas clearly. Just go for it and put honesty on the paper.

So there are my thoughts on the writing profession. While some of us may be better writers or organizers and others may be better marketers or researchers, being an author certainly takes more than a little writing talent. With this list of skills we can all be on our way to greater

Dotsie Bregel is writing her first anthology to give baby boomer women a voice. She is passionate about women connecting through the telling and reading of their stories and believes that love and connections heal people. If you were born between 1946 and 1964, you are invited to write. To learn more about her project, please visit her web site at

You Could be in Zane’s Next Anthology!

Attn: Writers

Whether you’re a published author looking to earn name recognition or a newbie writer looking to break into the publishing world, here’s a great opportunity to be in the next Anthology.

-Joy Farrington, The Book Club Expert

CHOCOLATE FLAVA 3: The Anthology Edited by Zane
Zane is seeking submissions for Chocolate Flava 3: The Anthology to be published by ATRIA/Simon and Schuster. Stories must prominently feature African-Americans in one or more of the key roles. Stories should be between 2,500-3,500 in length (no longer). Stories must not just be strictly sex-filled but must actually have a storyline and character development. The deadline for submissions is March 1, 2011. Please allow 4-5 months for a response to your submissions as the submissions process will be very competitive.

Contributors will be paid a one-time fee of $300 and receive 5 complimentary copies of the finished book. Emailed submissions will not be accepted. All submissions must be double-spaced with 1″ margins and in 12-pt. Times New Roman font or will not be considered. Poorly edited submissions will automatically be rejected. This is a great opportunity for those seeking exposure for their writing. Succulent: Chocolate Flava 2 spent six weeks on the New York Times Bestseller List; something unheard of for an anthology in any genre.

Please send your submissions to: Strebor Books/Simon and Schuster, ATTN: Chocolate Flava 2, PO Box 6505, Largo, MD 20792.

Borders Joins the E-Pub Rat Race by Joy Farrington

On Thursday, November 4th, Borders officially threw their hat in the E-Book Publishing game.  Powered by BookBrewer, Borders Get Published ( is yet another example of online book retailers adapting to the times and expanding their services to help bring in more revenue. Most recently Barnes and Noble launched Pubit!  ( and Amazon’s Create Space ( has been around along enough to no longer be considered the newbie on the block.  

Each format is centered around an easy 1-2-3 step process and emphasizes how easy it is to turn any file into an e-book. Authors are first required to create an account and are then asked to download their file, attached a copy of their e-book cover, include a book description, and add an ISBN number (ISBNs are not a requirement) Authors can set their own price for their e-book and once the process is completed, the normal turnaround time for an e-book to become available online is between 24-48 hours.

Below is the notification sent by Borders Get Published. 

“We’re excited to tell you that Borders Get Published is now live! Click here to register for an account that lets you create a FREE sample eBook with your own content:

As an early adopter, you can also look forward to exclusive discounts which we will send directly to members of this newsletter.

What is Borders Get Published?
Borders Get Published lets you quickly turn word documents, PDFs, or even content from your blog into an eBook. You don’t need to be tech-savvy with our easy drag and drop tools. Just write or copy and paste, click a button and congratulations — you’re published!

If you’re an aspiring author, you can get your eBook published on and other major eBook retailers for as low as $89.99. Let us submit you book to retailers for you so you can spend more time on your content. Participating retailers include, and, with more to come.

Don’t want to give up royalties? For a flat $199.99 fee, we’ll send you a full ePub file that you can submit to retailers yourself, sell from your own website or send directly to family and friends.”

About the Blogger:

Joy Farrington

Joy Farrington is CEO of Lit Diva, Inc. ( a non-profit organization that supports, promotes, and empowers African-American book clubs and authors. In 2010, Joy Farrington published A Literary Diva’s Guide to Hosting a Fab Book Club Meeting which is being hailed as the blueprint for book clubs.  She is the host of Between the Sheets, a weekly teleconference which features top name African-American authors and give readers the opportunity to ask them a variety of questions.  Her most noted interview to date was with acclaimed author, poet and activist, Nikki Giovanni.

Currently, Joy Farrington is working on several local workshops and teleseminars to help guide book clubs in hosting meetings, literary events, inviting authors to their meeting and how to turn your book club into a business. She lives in Miami, Fl.

5 Bestseller Marketing Technology Tips For Authors by Paul Godines

Becoming a successful writer is a goal of virtually every author I know, so I thought I would take some time to share with you 9 bestseller marketing tips just for you.

To start with lets consider what a bestseller really is. Lets begin with an interesting statistic – 93% of the book on retail  shelves only sell 1000 copies in their life time. Here are some tips that will help you achieve a much higher level of success.

  1. Mobile Application – go to and create an mobile app for your blog in which you post content about and from your book. Get the word out about your FREE app and use it to promote your story.
  2. Audio CD – create an audio recording withe excerpts from your story and give them away, and have them ready for download online.
  3. SMS – Facebook has a feature that permits you to collect and synchronize your Facebook friends contact info with your smart phone. One you do that you will find that many people willing give their phone numbers online, use that to send text messages about speaking engagements and other promotions. (get their permission first)
  4. Web-inars – offer online learning classes about your book. Share a chapter a week or even just a preview of it before, publication. Feel free to continue to market it during and even after publication as well.
  5. Instant Messaging – making yourself available is a premium service that catapults past the credibility concern into the close and revered friend with little more than a couple of minutes off your time. just let people know that your available to chat on IM for an hour or two everyday.


And if you’re ready to go to learn more about how to write your own book and scale it into a Highly Profitable Teaching, Training, Coaching, or Speaking business than go to; for your FREE “Fast Start Guide”

Paul Godines helps Authors with the Publishing Process, building the Authors Marketing Platforms (social media, products, coaching programs) Book Promotions (virtual book tours, amazon best seller campaigns, book award competitions) and receiving Publicity for your Book (Radio/TV and in Print.)

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Name That Author Marketing Tune! By Kathleen Gage

If there were a game show called, “Name that Author Marketing Tune” it would likely be “There’s Not a One Size Fits All for Authors.”

Although true, far too many authors are quick to discount a marketing strategy as ineffective without even attempting to try it. Or they point fingers at authors who are making a great living from their writing and claim their marketing strategies are not “real” strategies.

Take social media marketing. In several author groups I belong to there is enough discussion, posts and threads to talk about how social media marketing is not a proven commodity and just doesn’t work.

Although fairly new on the book marketing terrain there are plenty of authors who KNOW the value of social media marketing. Sure, it may not be in direct ROI or sales, but when an author builds a platform, name recognition, fans and a following selling their books becomes much easier.

Yet far too many authors either give social media marketing a lukewarm attempt at best or no attempt at its worst.

So where does an author new to social media marketing begin? The first place is with a blog. The blog should be the hub of all your marketing efforts.

From there you need to determine where your readers tend to congregate. Are there specific forums they gravitate to? If so, this is where you should invest time building name recognition and relationships.

For example, if you have a book on Boomer Women Car Repairs it would make sense to find boomer women forums.

If your book is about the care and training of Boxer dogs, there are plenty of forums for avid Boxer owners. I know this for fact; I belong to some.

What about a book on elderly care? I can assure you there are forums on elderly care.

Regardless of what the interest there are forums and social networks specific to virtually anything. Your job is to identify your reader, find out where they “hang out” and spend some time building name recognition in these locations by providing high value to potential buyers of your book(s). You do this by participating in discussions, posting articles when allowed, offering tips when asked and simply being seen.

A targeted and consistent approach to social media marketing will pay off. But you have to be willing to invest time in this. It’s not a “show up once and you are a star” proposition. It’s all about viewing your book marketing in the long-term.

3 Simple Steps to Begin Making Money Online Right Now! FREE online course from Kathleen Gage. Kathleen works with spiritually aware speakers, authors, coaches and consultants who are ready to turn their knowledge into money making products and services.

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